Home|2018|January

January 2018

5 Last Mile Challenges faced by Social Entrepreneurs

Social Entrepreneurs play a big role in changing the way people live their lives. Whether it is the people they work with or the causes they espouse, social enterprises are game changers and very welcome in today’s complex world. Over the past few years, as business consultants, we have met several brilliant people who have […]

Outsourced Sales Support : Plug & Play to Scale Up

An experienced and properly trained salesperson increases the chance of product placement by close to 50%.  Start Ups looking for growth require access to the right sales resources in a cost effective manner. At Centric, we provide an out-sourced sales service that helps firms scale-up quickly in a highly competitive world. Our offering includes pragmatic, […]

Selling to Stand Alone Supermarkets

When I started working as an Area Sales Manager in Unilever centuries ago, we did not have supermarkets. Everyone shopped for groceries in Kirana Stores. These stores are small outfits where the proprietor sits at the cash desk and minions scurry about fetching things from the dark bowels of the store. Growing up in Delhi, […]